25 Apr MOKE Cars New Business Portal
The recent launch and successful implementation of the MOKE Cars Business Portal marks a significant milestone in enhancing MOKE’s global business operations. Delivered in partnership with Sure Communication (SurCo), the new portal offers a unified solution to manage customer leads, vehicle ordering, parts procurement, warranty claims and aftersales support, all accessible via a single intuitive dashboard.
From initial planning to launch, the collaborative approach between MOKE and the dedicated team at SurCo was central to the project’s success.
According to Poppy Smith, MOKE’s Business Development Lead, “The team at SurCo have been wonderful. Their hands-on approach, continuous communication and cooperation have made the project finalise into the CRM our team at MOKE envisioned from the start.”
Since going live, the portal has been enthusiastically adopted and quickly integrated into daily operations by MOKE’s international network of retail partners. Its user-friendly design significantly simplifies day-to-day activities. It ensures seamless handling of lead management, vehicle reservation fee processing and self-service ordering capabilities,
Strong Advantages
One of the portal’s strongest advantages is its streamlined approach to managing customer interactions and orders. By bringing together customer and vehicle data into a single secure platform, MOKE’s retail partners now enjoy greater visibility, improved communication and significantly reduced administrative effort. The enhanced efficiency has been transformative, enabling quicker response times and elevating customer satisfaction across all markets.
Security and controlled visibility are additional core strengths, ensuring sensitive customer and transactional data remains safeguarded, yet accessible where necessary. Retail partners appreciate the transparency the system provides, enabling them to closely track leads, sales performance, order statuses, and parts availability,all essential elements for robust dealership operations.
Moreover, the SurCo solution has empowered MOKE with deeper insights into their global sales activity. Real-time data access facilitates informed decision-making, allowing management teams to identify trends, anticipate demand, and optimise sales and marketing strategies effectively.
In summarising the benefits, Poppy Smith highlighted, “This streamlined solution enhances MOKE’s administrative operations by providing efficient connectivity and secure, controlled visibility for our retail partners.”
With ongoing support and continuous enhancements planned, the MOKE Cars Business Portal is more than just a technological advancement, it’s an essential strategic tool designed to sustain long-term growth. MOKE’s successful collaboration with SurCo has proven invaluable, setting a new standard in customer relationship management for the automotive sector.
The portal’s early success signals a bright future, ensuring MOKE remains ahead of the curve, continuously meeting the evolving needs of its partners and customers worldwide.